Ellie and Brigitte met at USC, where Ellie was completing her Master’s in Entrepreneurship and gaining experience at Tom Ford, and Brigitte was studying business and environmental science, working with National Geographic and researching sustainability at the Global Institute of Sustainability. Witnessing the impact of overconsumption in LA, they felt compelled to act. With Ellie’s fashion background and Brigitte’s expertise in sustainability, they gained a unique perspective on the industry’s wasteful practices—sparking the creation of ZERO.

ZERO is an ecommerce marketplace for sustainable fashion brands, aiming to inspire a movement centered on transparency and responsibility. We believe it should be mandatory for consumers to know where products come from, what they’re made of, and how they’re produced. Our mission is to set a new standard in sustainable fashion by connecting consumers with brands that commit to the highest levels of holistic sustainability.